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Carolyn N.
5.0
Studied at Johns Hopkins University
Works at Franklin Templeton
Available tomorrow at 5:00 PM UTC
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About Carolyn
I have a robust academic and professional background that has equipped me with the skills to excel in complex, large organizations and thrive in fast-paced, high-growth environments. My journey has been marked by the pursuit of professional degrees and designations, and I cherish the opportunity to leverage my experience to support and mentor others. My career has provided me with several roles where I have been responsible for selecting candidates for university admissions, hiring for corporate positions, or training and mentorship. At Northwestern and Johns Hopkins universities, I held roles within the admissions departments as a working student. At BlackRock, I was responsible for onboarding new team members and managed the annual intern program for my department, overseeing resume reviews, interviews, and final selections. At Franklin Templeton, I collaborated with Human Resources to establish a formal mentorship program. These experiences have given me a deep understanding of what it takes to stand out as an applicant and how to guide others toward success. On a personal level, my path has been anything but conventional. After completing my college education, I ventured abroad to pursue a passion for the horse industry. This led me to work as a Lord of the Rings horse tour guide in New Zealand. During my MBA program, I took a summer internship with a microfinance institution in Rwanda. While experiences like these seemingly are not applicable to my corporate career, they certainly helped set me apart (Lord of the Rings is hard to forget on a resume!). They have also endowed me with a unique skillset and perspective by honing my problem-solving abilities, leadership qualities, and capacity to think creatively and strategically. As such, I derive great joy from listening to others' experiences and finding a way to thread them together in order to tell a cohesive story that conveys their ambitions, aptitudes, and overall value proposition. Both my professional and personal journeys have taught me the value of individual talent and the distinct contributions each person can make. Whether I am helping someone articulate their strengths, tutoring complex concepts, editing documents, or managing a study plan, I thrive on the collaborative process of working towards their goal.
Why do I coach?
I have been fortunate to receive guidance and training from some of the most seasoned professionals in my field, and I am eager to pay it forward. A particular mentor at BlackRock stands out to me. We both started on the same day, but had vastly different backgrounds – theirs was in management consulting. They taught me various frameworks to approaching problems methodically and strategically and how to present complex ideas in simple and condensed visuals. Not a week doesn’t go by that I don’t think of this mentor and how they provided me with a base for success that I use to this day. Also, I’m a nerd and I love explaining complicated concepts and ideas in unconventional ways to decrypt the jargon. Are we using J.Crew sweaters to describe bond math? Maybe! Whatever gets the job done 😊
Work Experience
Senior Manager, ETF Product Marketing
Franklin Templeton
March 2018 - Present
Responsible for the development of product positioning for Franklin Templeton ETF platform, which has grown to over $25 billion in assets under management. Focus on bringing to life the active management value proposition of the firm's ETFs by delivering compelling content, materials and communications. – Execute overall ETF marketing strategy and plans for building the ETF brand within the U.S. Market; consult with regional marketing teams on their marketing strategies in an effort to drive global ETF business results. – Drive ETF-related initiatives such as go-to-market plans for new product launches, advertising and email campaign support, and third party promotional partnerships. – Partner closely with Compliance, ETF Business Leaders, ETF Capital Markets Specialists and ETF Sales Specialists to develop marketing and servicing materials across client channels.
Sustainable ETF Product Specialist
BlackRock
June 2017 - March 2018
-Helped shape content and messaging of sustainable investment products based on client channels -Partnered with marketing, communications, sales and product to help execute against overall distribution strategy and deliverables -Educated clients and partner with the portfolio construction team to act as specialist for sustainable/ESG products
Global Consultant Relations
BlackRock
March 2014 - June 2017
-Project management across investment strategy, marketing, and legal and compliance to complete custom business proposals, marketing collateral, and competitive analyses. Support existing clients and drive organic growth through consultative, solutions-oriented relationship management -Manage a team of eight junior members for a cross-functional process to support existing client relationships; allocate and review content for responses to global client inquiries -Serve as team’s sustainable investment specialist and coordinate with global partners in product development, relationship management, portfolio management and marketing to develop messaging, identify trends, and position and develop products in this nascent investment space
Product Management
BlackRock
May 2012 - February 2014
Fundamental Equity Product Strategy -Served as a critical link across all functional areas of the US Wealth Advisory businesses, monitored the economic environment to understand the potential impact on the business in different markets -Partnered with portfolio management, strategic product management, product marketing and sales teams to develop comprehensive business plan and future vision of equity platform. -Drove positioning of BlackRock funds by articulating each product’s distinct investment process and objective competitive advantages to ensure consistent positioning with sales. -Conducted in-depth competitive analysis and coordinate with marketing to create sales ideas and marketing collateral for sales teams
MBA Internship
Kiva
May 2011 - August 2011
-Managed investor relationships by serving as an instrumental link between private sector fund sources and the Microfinance Instititutions and their Rwandan clients -Facilitated Kiva funding partnership with three Microfinance Institutions by training staff on Kiva repayment accounting processes through tasks such as providing one-on-one consultations and leading group workshops -Gained advanced monitoring and evaluations exeperience by completing Cerise social performance audits and conducting field visits to verify borrowers within the Kiva system and collect data and stories
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Private Wealth Management Intern
Goldman Sachs
September 2006 - January 2007
-Created proactive sales presentations for advisors highlighting the GSAM products and value propositions -Assisted in the follow-up process wtih advisors to advance the sales process and deepen advisor relationships -Effectively profiled advisors to understand their practice, clients and investment process to identify needs and to position products and services to meet those needs -Gained knowledge on sales and defined territory methodologies used to drive sales and assets and build relationships with advisors -Produced portfolio projections using Morningstar Direct
Education
Johns Hopkins University
MBA, Business
2010 - 2012
Northwestern University
BA, Economics
2004 - 2008
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